They launched a simple form connected to Airtable, sent instant confirmations via Zapier, and mirrored orders to a shared Google Sheet display near the ovens. SMS reminders nudged pickup punctuality, while a color-coded view flagged gluten-free and nut allergies. The rollout took one weekend, avoided custom code entirely, and replaced three fragmented tools. Training the team took an hour, mainly focused on scanning a QR code and trusting the new, calmer rhythm of the morning prep.
They launched a simple form connected to Airtable, sent instant confirmations via Zapier, and mirrored orders to a shared Google Sheet display near the ovens. SMS reminders nudged pickup punctuality, while a color-coded view flagged gluten-free and nut allergies. The rollout took one weekend, avoided custom code entirely, and replaced three fragmented tools. Training the team took an hour, mainly focused on scanning a QR code and trusting the new, calmer rhythm of the morning prep.
They launched a simple form connected to Airtable, sent instant confirmations via Zapier, and mirrored orders to a shared Google Sheet display near the ovens. SMS reminders nudged pickup punctuality, while a color-coded view flagged gluten-free and nut allergies. The rollout took one weekend, avoided custom code entirely, and replaced three fragmented tools. Training the team took an hour, mainly focused on scanning a QR code and trusting the new, calmer rhythm of the morning prep.
The studio replaced a generic contact page with a concise quiz that routed answers into a CRM built on Airtable. Zapier created a trial class record, Calendly offered times based on instructor availability, and automated emails introduced the coach with a friendly, human voice. The system tagged prospects by goal—endurance, mobility, or strength—so the welcome sequence referenced their motivations. Response times dropped from hours to minutes, making prospects feel seen and cared for before stepping through the door.
Instead of a single newsletter, members received messages mapped to milestones: first class, second week check-in, and a recovery day prompt with stretching videos. SMS timing mirrored real session cadence, not generic marketing schedules. Feedback links captured soreness levels and sleep quality, feeding a lightweight recommendation engine for class types. The voice stayed friendly, never pushy, helping people build consistent habits. The result was more retained members and smoother handoffs between coaches who finally had context without endless note-chasing.
Calendly integrations respected instructor constraints, class capacities, and blackout dates, then synced confirmation details into a single calendar wall display. When a class filled, a waitlist automation offered the first open spot with one tap. Waivers and health questionnaires attached automatically to each booking record, so no one scrambled at check-in. By standardizing exceptions and reducing manual rescheduling, the owner gained two extra hours daily for community-building events, which unexpectedly became the studio’s strongest referral engine all year.
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